KATY, Texas – Shiner Beer and Academy Sports activities + Open air are launching an unique collaboration to show outside actions into celebrations. The primary-ever Magellan Open air x Shiner co-branded line shall be accessible solely at Academy Sports activities + Open air starting Friday, Aug. 19.
Clients can quench their thirst for journey with Magellan Open air x Shiner gear together with t-shirts and fishing shirts, boat shorts, hats, coolers, koozies, outside video games, grill equipment, a cover, armchair, and a keg-shaped charcoal grill.
“The primary-ever collaboration between Shiner and Magellan Open air presents distinctive assortments and inventive designs to seize the enjoyable of getting outside with family and friends,” mentioned Lawrence Lobpries, Academy Sports activities + Open air’ senior vp of promoting. “This limited-time providing is the final word image of serving to our clients quench their thirst for journey and enjoyable.”
“At Shiner, we predict there’s no higher place to take pleasure in a chilly beer than the good outside,” mentioned Matt Pechman, Shiner’s Head of Advertising. “That’s why we’re thrilled to hitch forces with Magellan Open air and Academy, for a collaboration made in beer heaven. We hope our new co-branded merch and practical gear will encourage our followers to get exterior and make their subsequent outside journey one to recollect.”
With enjoyable objects beginning at simply $4.99, the distinctive, custom-designed assortment will give clients the chance to indicate off their Shiner delight whereas fishing, grilling, tailgating, bar hopping, or nevertheless they select to have enjoyable.
On faucet for a restricted time, the complete assortment shall be accessible throughout Academy Sports activities + Open air’ 262 areas and on-line at academy.com/shiner. Costs fluctuate by merchandise and can be found whereas provides final.
About Shiner and the Spoetzl Brewery
The Spoetzl Brewery was based in Shiner, Texas (inhabitants 2,069), in 1909, by Czech and German immigrants brewing beer with old-world traditions and recipes for Central Texas. Since then, the brewery has grown to be one of many largest impartial craft brewers within the nation with beers accessible in all 50 states and Mexico. To today, each drop of the award-winning beer is brewed proper in Shiner, TX, the place it began 113 years in the past.
About Academy Sports activities + Open air
Academy is a number one full-line sporting items and outside recreation retailer in the US. Initially based in 1938 as a household enterprise in Texas, Academy has grown to 262 shops throughout 17 states. Academy’s mission is to supply “Enjoyable for All” and Academy fulfills this mission with a localized merchandising technique and worth proposition that strongly connects with a broad vary of customers. Academy’s product assortment focuses on key classes of outside, attire, sports activities & recreation and footwear by each main nationwide manufacturers and a portfolio of personal label manufacturers.
For Extra Data:
https://www.academy.com/shiner
