(Kihei, HI) – Maui Brewing Firm proclaims its pledge in the direction of sustainability with a transition to new packaging for all merchandise, not solely restricted to craft beer but additionally together with Maui Brewing’s Island Sodas, Maui Arduous Seltzer, and Kupu Spirits. The 100% recyclable cardboard cartons are manufactured from sustainably-managed forests within the southeast U.S. and accommodates as much as 15% recycled content material. The Coated Pure Kraft (CNK®) paperboard is totally recyclable and designed to face as much as the rigorous packaging situations related to beverage merchandise that go out and in of refrigeration.
Whereas the corporate had begun researching the changeover in 2019, a big capital expenditure was required to acquire new tools, transfer present equipment and create new house for the tools together with a 2-story mezzanine, in addition to set up and practice teammates on operation and upkeep.
“We’re very excited to showcase the brand new packaging to our followers,” acknowledged MBC’s Founder and CEO Garrett Marrero. “We at all times intention to additional our dedication to neighborhood and the atmosphere, and the brand new Maui packaging demonstrates this. Our followers have been asking, and we’re proud to ship on our dedication to each sustainability and our funding in Hawaii. I’m additionally past stoked at what our advertising group put collectively; these look nice on the cabinets.” The brand new packaging has already discovered placements on cabinets at Maui Brewing retail companions.
The MBC group are stewards of their communities and the ‘aina, and curators of the craft beer lifestyle. Their beers have been acknowledged worldwide for high quality and innovation.
For extra info, go to MauiBrewing.com or observe @MauiBrewingCo on Fb, Instagram, and Twitter.
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About Maui Brewing Firm
Based in 2005, Maui Brewing Firm is Hawaii’s largest craft brewery. MBC is predicated on Maui, with its grid-independent manufacturing brewery, restaurant and tasting room in Kihei, in addition to eating places in Lahaina (Maui), Kailua (Oahu), and Waikiki (Oahu). Maui Brewing Firm is out there in 26 states, 1 district, and three worldwide international locations with extra areas to observe.
