On January 24, 2023, Premier Greyhound Racing, a number one UK-based greyhound racing firm, signed a profitable offers with the 4 UK retail betting operators, Entain (Ladbrokes & Coral), William Hill, Paddy Energy and Betfred. The agreements embrace the official integration of the Premier Greyhound Service, beginning in 2024.
New offers:
With this newest business offers, Premier Greyhound Racing will provide photos from its British greyhound tracks to retail operators’ shops from early 2024.
Commenting on the agreements, Mark Kingston, Director of Premier Greyhound Racing, stated: “As vital as greyhound racing is to the betting trade as an entire, greyhounds have all the time been a basic a part of the betting store service. Signing up all main retail bookmakers to take the Premier Greyhound Racing service is subsequently the largest endorsement we may have for the content material we will probably be offering from January 2024.
“This dedication from retail bookmakers additionally underpins the viability of the service as we glance to drive a aggressive betting product allied to the very highest welfare requirements for the greyhounds racing at our tracks.”
About:
Headquartered within the UK, Premier Greyhound Racing is a joint funding between Area Racing (ARC), which additionally operates horse racing websites, and Entain, a globally acknowledged sports activities betting and playing firm.
Each are the official house owners of 9 of the 20 UK-licensed greyhound tracks, similar to Crayford, Hove, Monmore, Romford, Central Park, Perry Bar, Newcastle, Sunderland and Nottingham.
However that’s not all; as additionally they personal the media rights for 5 impartial tracks similar to Kinsley, Pelaw Grange, Sheffield, Swindon and Yarmouth.
Premier Greyhound Racing was based and formally launched on December 1st, 2021, and is the middle of “world greyhound leisure.”
One of many obligations of Premier Greyhound Racing is to spend money on the Open Racing prize cash, throughout its 9 levels, which is able to exceed the overall quantity of two.5 million euros. This entails sponsorship of a sequence of present open races value 20.000 euros to the winner, in addition to the Premier Greyhound Racing Regency, St Leger, Oaks and Eclipse competitions.
Beside that, one other obligation of the corporate is to supply flagship trade requirements for welfare. In help of this truth, Premier Greyhound Racing has invested 100.000 euros in analysis recognized by the game’s governing physique as The Greyhound Board of Nice Britain’s Welfare Technique: A Good Life for Each Greyhound.
As well as, the corporate helps the GBGB’s welfare methods to supply long-term care to greyhounds all through and after their racing days and just lately made Clarissa Baldwin, a number one animal welfare campaigner, a CBE on the board.