The marketing campaign is a part of its ongoing mission to vary the best way the world sees English glowing wine, by difficult perceptions on its high quality and style versus champagne.
Providing ‘A more energizing technique to have fun Champagne Day 2023’, main English wine model Chapel Down will probably be servinghundreds of complimentary glasses of its award-winning English glowing wine to arrivals at London St. Pancras station on Friday 27thOctober.
The main English glowing wine model has additionally partnered with the celebrated Searcys Champagne Bar and Brasserie, situated on the Grand Terrace of St Pancras Worldwide, to increase the chance to take pleasure in a free glass of Chapel Down over the weekend.
The marketing campaign is a part of Chapel Down’s ongoing mission to vary the best way the world sees English glowing wine and problem perceptions of high quality and style versus champagne.
It follows on from the model’s success with its a lot acclaimed ‘Chapelle en Bas’ blind style check earlier within the yr, which noticed 60% of customers sampled within the Champagne area of France choose Chapel Right down to a number one champagne home.
Chapel Down will probably be serving complimentary glasses of its best-selling Brut to travellers arriving at London St. Pancras on Friday morning, as glowing wine drinkers internationally have fun ‘Champagne Day’ in distinctive and fascinating methods.
The model is then extending its celebrations into the weekend by partnering with Searcys at St Pancras – Europe’s longest Champagne Bar – to present away an additional 200 glasses of Chapel Down glowing wine (100 glasses on Saturday 28th and 100 glasses on Sunday 29th October). Plus, for the primary time, Searcys can even be that includes an English glowing wine (Chapel Down Brut) as a part of its well-liked ‘Limitless Brunch’ providing on in the future solely – the Sunday, 29th October. E-book on-line right here.
Chapel Down Chief Advertising and marketing Officer, Liam Newton, stated: “Champagne Day is a superb alternative to have fun one of many most interesting types of wine on the earth and, right here at Chapel Down, we have been eager to mark the day in England with an English twist! Our glowing wines are made utilizing the identical methodology as champagne, from fruit grown on close to equivalent chalk soil, so it appeared apt to be celebrating the day right here in England too!
“Moreover, we’re honoured to be partnering with Searcys, one of the crucial recognisable names in British hospitality, to deliver Chapel Right down to a brand new viewers of glowing wine drinkers this weekend.”
The put up CHAPEL DOWN GIVES AN ENGLISH TWIST TO ‘CHAMPAGNE DAY’ WELCOMING EUROPEAN TRAVELLERS TO LONDON WITH A GLASS OF ENGLISH SPARKLING WINE appeared first on Bar Journal.