Flecha Azul Tequila, the additive-free and authentically crafted spirit backed by actor, producer, and entrepreneur Mark Wahlberg, launched into the Australian market final week.
This marks the model’s third important foray onto the worldwide stage, after profitable launches in Mexico and Canada in 2023. Based by Mexican-American skilled golfer Abraham Ancer and Mexican entrepreneur Aron Marquez and backed by Mark Wahlberg, the tequila is crafted from 100% Blue Weber Agave that’s at all times harvested at full maturity and produced in keeping with conventional strategies at Orendain Distillery in Jalisco, Mexico.
Wahlberg has supported the model throughout enterprise and advertising efforts, placing boots on the bottom to assist make it one of many fastest-growing tequilas within the class. Whereas in Australia, Wahlberg will do the identical, with bar takeovers and bottle signings throughout Sydney (a few of you most likely noticed him at Classic Cellars!)
Wahlberg says: “That is an additive-free, genuine Mexican tequila, and my purpose is for the world to attempt it! Australia is a big step in that route and we’re so completely satisfied to be right here.”
Flecha Azul Tequila produces a spread of 5 distinctive, handcrafted artisan tequilas to be present in luxurious bars across the globe. The Blanco tequila is saved in stainless-steel tanks. It has an approachable palate of spices, ripe fruit, and honey-sweet floral notes.
The Reposado maintains the intense character of the normal Blanco however is aged six months in ex-Bourbon American oak barrels so as to add layers of citrus, light grassiness, praline, vanilla, and sandalwood.
Añejo, probably the most full-bodied, is aged for 18 months in ex-Bourbon barrels – six months longer than trade customary – and delivers notes of wealthy maple, caramel, dried herbs, pineapple, and black pepper.
The triple-filtered Añejo Cristalino carries all the heat of the normal Añejo however remains to be mild and tender on the palate. It balances notes of vanilla and darkish chocolate with an extended, luxurious end.
Lastly, the Further Añejo floods the senses with praline, roasted pineapple, and vanilla. On the palate, its weight is tempered with gently extracted wooden tannins for a balanced and sophisticated end.
“To have Mark Wahlberg supporting the launch of Flecha Azul in Australia is tremendous thrilling, however we additionally know the product itself will do lots of the speaking,” says Michael Cox, Vanguard Luxurious Manufacturers Head of Gross sales. “One of the best bars across the nation can be getting their palms on this award-winning product, and our unique retail partnership with Coles Liquor for launch — who can be extensively stocking three merchandise — will see shoppers achieve direct entry.”
Flecha Azul Blanco ($120 RRP), Reposado ($130 RRP) and Añejo ($160 RRP).
For extra data on Flecha Azul attain out to your Vanguard Luxurious Manufacturers consultant. You can too go to https://flechaazultequila.com or observe @FlechaAzulTequila on Fb and Instagram.
