Blake’s Onerous Cider (BHC), the Midwest’s largest craft cidery, introduces three new ciders and its first summer season selection pack as a part of its ‘Summer season of Cider’ marketing campaign. With enjoyable, seasonal flavors from peach blackberry to orange, pineapple, coconut, the brand new choices will roll out now in time for summer season throughout BHC’s 25 state footprint.
“We went all out for summer season with three new onerous cider releases, greater than we’ve ever launched in any season, to make this the ‘Summer season of Cider’,” mentioned Andrew Blake, Founding father of Blake’s Onerous Cider. “Whereas cider has historically been thought of a fall beverage, our gross sales point out in any other case with over 40% of annual gross sales going down between Could and September and Blake’s has strategically created a product portfolio of manufacturers that may be loved throughout any season.”
The primary in the summertime collection is Peach Celebration, a semi-sweet cider with notes of ripe, candy peaches with tart blackberries on the end. Obtainable now, Peach Celebration (6.5% ABV) is offered in 12-ounce 6-pack cans ($10.99 MSRP) and out there year-round.
BHC will unveil the second installment in its cocktail-inspired Bar Cart Sequence with Tropicolada on April 15. This play on a standard piña colada has a candy, ripe pineapple physique paired with orange citrus and a touch of coconut. Take pleasure in Tropicolada chilled by itself or create a craft cocktail with the addition of rum or vodka. Tropicolada (6.9% ABV) will probably be offered in 12-ounce 6-pack cans ($10.99 MSRP) and out there by means of Labor Day.
There will probably be another new yet-to-be-named launch BHC has deliberate to announce in mid-Could to spherical out its Summer season of Cider collection.
The ‘Trip Mode’ selection pack is the proper take-along to the seaside, boat, pool and BBQ’s. The 12-can assortment of BHC’s 4 summertime flavors, Paloma, Peach Celebration, Strawberry Lemonade and Tropicolada pair completely to place your self in a trip mindset. ‘Trip Mode’ will probably be on retailer cabinets ($18.00 MSRP) from Memorial Day by means of Labor Day.
For extra data on Blake’s Onerous Cider, retailer places and availability by means of its Cider Finder characteristic, go to blakeshardcider.com.
About Blake’s Onerous Cider Co.
Blake’s Onerous Cider Co., established in 2013, is an impartial, family-owned and operated Michigan craft cidery. Situated on a 1000-acre orchard in Armada, Mich., Blake’s Onerous Cider was based on the values of its greater than 75-year farming roots. By rising, urgent, and fermenting our personal apples on our farm, we’re capable of proudly and persistently introduce a very genuine and uncompromised craft onerous cider expertise. Blake’s Onerous Cider might be discovered on-line at http://www.blakeshardcider.com, on Fb (@blakeshardciderco) and Instagram (@blakeshardciderco).
