- Southern Consolation and Manchester rapper Aitch have linked as much as launch Northern Consolation, a limited-edition tackle the OG bottle that celebrates all issues northern as 64% of northerners are pleased with their hometown.
- To mark the launch, Aitch shocked followers with a rave on a shifting practice throughout the north, turning a secular Thursday journey into an epic present.

Southern Consolation, the enduring whiskey-based liqueur has linked up with Manchester’s hometown hero Aitch to launch Northern Consolation — a limited-edition SoCo bottle impressed by the north’s distinctive power and celebrating its vibrant tradition and spirit.
To kick issues off loudly and proudly, the enduring northern rapper joined Southern Consolation to improve an on a regular basis practice journey right into a next-level, once-in-a-lifetime expertise.
Those that managed to safe unique entry by means of a hunt for hidden Northern Consolation practice tickets simply days earlier than the occasion had been left shocked as Aitch jumped on board for a one-off, shock efficiency because the practice sped throughout the north.
Within the final south-meets-north pop-up get together, the practice takeover fused Southern Consolation’s iconic flavour with the feel-good vibes of the north. Northern Consolation and lemonades had been flowing, and the vibes had been unmatched because the Moston grasp of ceremony teased new music and carried out his newest single, ‘Raving within the Studio’ and his latest monitor Straight Rhymez 2, set to launch at 7pm tonight.
Within the lead as much as the occasion, Aitch despatched followers on a mad mission, dropping cryptic hints on social media and sparking hypothesis about what was coming. The hunt for the hyped Northern Consolation practice tickets took over Leeds, Liverpool, Doncaster, Hull and Manchester, as followers raced to lock in a spot on the wildest set of the yr.
Aitch stated: “Southern Consolation’s all about good vibes, no guidelines, simply having fun with and being your self, – no matter’s comfy and feels proper. The north deserves huge moments, and this was one among them. Typically we will be ignored up right here, so Northern Consolation is all about exhibiting like to the tradition, a correct celebration of the north. And what higher solution to honour that than throwing the sickest get together whereas we journey throughout the nation?”
The launch comes off the again of latest analysis revealing individuals up north contemplate the place they’re from to be friendlier than these down south (37 per cent v 28 per cent). The sense of group (48 per cent) and the individuals and their attitudes (47 per cent) had been the issues that made northerners probably the most proud, in comparison with southerners who had been most pleased with pure magnificence or landmarks (53 per cent).
Gen Zs had been the technology whose personalities are most affected by the place they dwell (74 per cent), and those that felt the strongest about their hometowns (76 per cent). On the subject of an evening out, Gen Z are probably the most bothered technology about having a sensible choice of drinks (41 per cent). Whereas golf equipment and late-night venues (29 per cent), a down-to-earth environment (24 per cent) and having a superb pre-drink (22 per cent) had been additionally among the many issues that make an evening out nice. And of those that took half within the research by OnePoll.com , greater than a fifth of Gen Z’s (21 per cent) take pleasure in a cheeky tipple on the practice.
Because it was revealed 64% of northerners are pleased with their hometown, the Northern Consolation launch aimed to offer the north the rager it deserves, with an unique celebration of northern tradition.

Northern Consolation, the restricted version bottle can be accessible in any respect main nationwide retailers and comfort shops for £22 (70cl) from March.
The publish Aitch and Southern Consolation® drop restricted version Northern Consolation bottle with a shock practice gig tearing throughout the north appeared first on Bar Journal.