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Bodega Trivento, the World’s Quantity One Promoting Argentinian Wine Model, Launches Wine Compass


The geolocalized client platform integrates compelling content material, retail and promotional data and extra in a single easy-to-use software

(November 10, 2022; Mendoza, Argentina)— Acclaimed Argentinian vineyard Bodega Trivento has launched Wine Compass, a cutting-edge digital platform designed to ship related content material straight and sustainably to its prospects, providing new methods to get pleasure from Trivento wines by images, recipes and extra. The platform is accessible by way of scanning a QR code printed on labels of the Trivento Reserve Malbec starting with the 2021 classic. Customers could discover brief documentaries concerning the harvest and vinification, digital excursions of the Mendoza vineyard, a whole season of podcasts recorded by the Trivento winemakers, and vegan recipes to pair with the wines full with cooking demonstrations.

Past content material, Wine Compass makes use of geolocation to current customers with a curated checklist of outlets of their space to buy Trivento wines.

“The platform was conceived making an allowance for two necessary elements of the Trivento model: innovation and sustainability,” says model supervisor Juan Jose Gil.

A licensed B Company, Trivento has gained international momentum by strategic investments in infrastructure, expertise, and vineyards, in addition to enhanced sustainability initiatives. Wine Compass will exchange the bodily “bottleneck” supplies usually discovered on bottles of Trivento Reserve Malbec with a easy QR code that comprises all the data beforehand printed and extra. Customers may have the choice to find the modern and impactful actions the vineyard has taken in direction of social and environmental care.

The platform has been developed in seven languages: Spanish, English, Portuguese, French, German, Dutch and Danish. Moreover, customers could personalize their tastes by a subscription that provides them unique advantages.

Wine Compass could also be accessed by scanning the under QR code:

About Bodega Trivento

Rooted within the power of Argentina’s ardour for wine, Trivento—which means three winds — is synonymous with expressive, terroir‐pushed Malbec that paints a vivid portrait of Mendoza’s excessive‐altitude vineyards within the foothills of the Andes Mountains. The character and high quality of every wine is guided by the spirited imaginative and prescient of Chief Winemaker Germán di Cesare, who honors the numerous soils, mountain snowmelt and highly effective winds that form Mendoza’s vines.

Three distinct Trivento collections spotlight the distinctive traits of two coveted sub‐areas in Mendoza, Luján de Cuyo and Uco Valley: Eolo, a limited-production single‐winery luxurious Malbec from century‐previous vines; Golden Reserve, a passionate expression of treasured and historic Malbec vines; and Reserve, a beloved assortment crafted predominantly from property vines that features the ascendant Most Pink Mix and the #2 finest‐promoting Malbec within the U.S. Based in 1996 and at this time a Licensed B Company, Trivento welcomes guests to expertise the wine and tradition of Mendoza at Bodega Trivento in Maipú or by a digital tour of the vineyard’s fashionable artwork area, vineyards and barrel room.

For extra data on Bodega Trivento, please go to www.trivento.com.

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