TEMECULA, California – OpenTap, a California Craft Beer cellular app startup, introduced a strategic partnership with the California Craft Brewers Affiliation (CCBA). This collaboration combines OpenTap’s native, grassroots advertising and marketing instruments with the CCBA’s lengthy historical past of supporting the state’s craft breweries.
With cellular know-how enjoying an growing position in how breweries promote their beers, occasions and their manufacturers, brewery house owners acknowledge the necessity to attain clients in new and modern methods. The OpenTap-CCBA partnership brings collectively new technological choices, advertising and marketing alternatives and buyer acquisition channels for native breweries.
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