Netflix’s Love Is Blind is formally collaborating with Cupcake Vineyards to completely launch Love Is Wine Chardonnay, a primary of its variety collaboration for the present.
“Cupcake is all about creating moments of actual reference to mates and family members over a glass of wine, so this felt like the proper collaboration for us,” says Helen Kurtz, CMO for Cupcake Vineyards.
“We’re past excited to reinforce the expertise of having fun with the present by pairing our scrumptious Chardonnay with certainly one of our favourite TV exhibits.”
The limited-edition bottles are impressed by the unmistakable golden goblets featured on Love Is Blind.
The bottles can be found nationwide on February 1st, forward of the Valentine’s Day season six premiere of essentially the most talked about unscripted collection.
As a part of the launch of the wine, Netflix and Cupcake got here collectively to create a collaborative marketing campaign that includes fan favourite alumni solid members again within the pods, together with Micah Lussier (Season 4), Taylor Rue (Season 5), Bartise Bowden (Season 3), and Marshall Glaze (Season 4), main followers to suspect an all-star season was developing, till the massive reveal that this was, in truth, the launch of this enjoyable marketing campaign!
By this collaboration, customers will be capable to scan the QR code below the cap of Love is Wine Chardonnay, Cupcake Vineyards, and Cupcake LightHearted nonetheless wines and enter the “Love is Wine Golden Goblet Sweepstakes” for his or her probability to win a golden goblet day by day and a grand prize journey to a romantic resort in Playa del Carmen, Mexico that has been featured on Love Is Blind.