CREATED BY GLOBAL RUM AMBASSADOR, IAN BURRELL, EQUIANO IS THE WORLD’S FIRST AFRICAN & CARIBBEAN RUM – TAKING THE CATEGORY BY STORM!
The Equiano Rum Co. is the world’s first African & Caribbean rum model, providing three award-winning rums: Equiano Authentic, Equiano Mild and the primary Equiano Rum Classic, Ominira. Since its launch in 2020, Equiano has turn into one of many fastest-growing impartial rum model globally and the primary to be loved on each continent.
Co-founders Aaisha Dadral, Amanda Kakembo and Ian Burrell got down to create one thing category-defining, while reclaiming the narrative across the historical past of rum, which is why Equiano is the one rum named after an enslaved historic determine – Nigerian-born author, entrepreneur, abolitionist and freedom fighter Olaudah Equiano.
BEHIND THE LIQUID
World Rum Ambassador Ian Burrell created this acclaimed rum in collaboration with IWSC & ISC rum Producer of the 12 months Richard Seale. Every bottle of Equiano is a mix from among the finest rising African distilleries and the world-renowned Barbadian distillery Foursquare. Bringing these two rum purists collectively signifies that Equiano is 100% true rum, utterly uncompromised, pure with no spices, no components and no added sugar. It’s simply wealthy and deep in flavours that come from the ex-Cognac and ex-Bourbon barrels that it tropically matures in.
Recognised by the world’s most prestigious spirits awards, Equiano Rums have achieved annual gold medals from: Spirits Choice, San Francisco World Spirits Competitors, Worldwide Wine and Spirits Competitors (with over 96 factors for Authentic and over 98 for Ominira!) and Worldwide Spirits Problem, making the liquid one of the vital extremely acclaimed rums on the earth as we speak.
“Equiano is a brand new fashion of rum. One that mixes two rum cultures. African and the Caribbean. An unadulterated rum that’s finest appreciated the best way that YOU prefer to drink your spirits. Neat, on the rocks, along with your favorite mixer or in a cocktail, this can be a rum that you just’ll uncover, take pleasure in after which share.”
- Ian Burrell, World Rum Ambassador and Co-founder of Equiano Rum
GOING BEYOND THE POUR
Equiano the person was born in 1745 in Africa. Aged 11, he was kidnapped and enslaved via Transatlantic Slave Commerce. Equiano saved and paved his approach to liberation via promoting puncheons of rum. Ultimately settling within the UK, Equiano grew to become a outstanding abolitionist. As one of many first African writers to have work printed, Equiano’s highly effective autobiography – ‘The Attention-grabbing Narrative of Olaudah Equiano’ – knowledgeable the Slave Commerce Act of 1807, impacting the liberty of individuals everywhere in the world.
To honour the outstanding life and work of its namesake, Equiano Rum Co. goes past the pour. The bulk BIPOC and female-owned model proudly pledges 5% of worldwide firm income and £/$2 of each bottle offered via www.equianorum.comto Anti-Slavery Worldwide, contributing to altering the lives of over 17,000 folks to reside a life free from modern-day slavery.
ABOUT THE RANGE
Equiano Authentic is a limited-batch mix of Mauritius molasses rum matured in ex-Cognac casks and Barbados molasses rum from the award-winning Foursquare Distillery barrelled in ex Bourbon casks. The 43% ABV rum delivers notes of dried fruits akin to raisins mixed with candy toffee, butterscotch, and caramel and touches of oak, anise, candy pepper and a touch of bitter orange peel on the end.
Equiano Mild is a refreshingly distinctive mix of evenly aged molasses rum from the Caribbean, fused with recent sugar cane juice rum from Africa and has a sophistication you may count on from a darker rum. The 43% abv rum delivers aromas of sunshine tropical fruits, citrus oils and hints of inexperienced apple because it warms and acclimatises to your glass.
FIRST EQUIANO VINTAGE – OMINIRA
Ominira, is the primary launch from the Legacy Blends Collection, a group of uncommon classic blends celebrating the artwork of Rum mixing and the outstanding journey of our namesake, Olaudah Equiano. In Yoruba, a language spoken in West Africa the place our namesake was born, Ominira means “Freedom”. Freedom to create and to marry classic rums from the African continent with uncommon rums from the Caribbean.
The uncommon mix of completely aged rums has been respectively matured in Bourbon and Cognac casks, with a contact of Sherry cask including unimaginable depth and richness to the liquid. Matured for no less than 11 tropical years, this 52% ABV rum options aromas of ripe banana, candy molasses, vanilla, allspice and cedarwood on the nostril, earlier than revealing luscious notes of darkish chocolate, candy caramel, tropical fruits, and buttery oak on the palate. Ominira’s mid-palate introduces a pleasant spiciness with cinnamon and nutmeg including distinctive depth, whereas an extended and satisfying end showcases the distinctive stability and smoothness of the rum.
Uncover extra about Equiano rum: @equianorum and equianorum.com
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