Don Julio isn’t any stranger to innovation. Along with its core lineup — blanco, reposado, and añejo tequilas — the model can be behind Don Julio 70, the world’s first cristalino añejo tequila, and different expressions like Primavera and Rosado, reposado tequilas which can be completed in European orange wine casks and port casks, respectively. Their newest launch is Don Julio Alma Miel, a spirit impressed by the agave honey inside the center of blue weber agave vegetation.
Don Julio Alma Miel is a singular mix of blanco tequila that was distilled with agave honey, and añejo tequila that was aged for at the least 14 months and completed in Crémant du Limoux wine casks. As a result of the completed product is a mix of various aged tequilas, Alma Miel is classed as a joven.
Distilling the tequila with agave honey is supposed to intensify the spirit’s roasted agave flavors. Mix that with Crémant du Limoux-finished añejo, and also you get a tequila that’s filled with candy agave honey, spiced orchard fruit, creamy caramel, and wealthy roasted agave. The model suggests sipping Alma Miel neat or on the rocks with an orange peel.
To assist the launch, Don Julio has partnered with Mexican singer-songwriter Christian Nodal, who’s starring within the model’s new advert inventive. He will even assist curate a nationwide dinner sequence that blends tequila with Mexican meals and music.
Don Julio Alma Miel will likely be obtainable nationwide within the coming months. It’s packaged in a smooth, tall bottle impressed by the colours of the blue weber agave plant, and a 750 mL bottle carries a prompt worth of $99.99.
