We’ve recalibrated gin.
Our quest to create a mid-strength gin – that doesn’t compromise on daring, botanical flavour – took 18 months of experimentation. We’ve arrived at a proprietary distillation technique that places our gin within the Goldilocks zone for sober-curious shoppers: not too heavy, not too gentle. Good. At 22.3% ABV, East Pole’s total vary has round half the alcohol of normal spirits. We like to think about it as “way of life energy” gin.
With Australians more and more in search of out conscious consuming experiences, East Pole helps individuals, and venues, to discover a steadiness by putting the deal with socialization, wellness and style appreciation. All with out going to the acute of zero proof. We consider shoppers deserve selection and venues should seize this rising market with out diluting flavour.
A Champion of Selection
For individuals who can cease at one martini, we’re proud to disclose East Pole’s assortment now is available in a full-strength possibility. Introducing East Pole at 40% ABV in Traditional Dry and Kakadu Plum; with the identical boldly balanced flavours you’ve come to count on. Mid-strength or full-strength gin? The selection is yours – with out compromise.
Native substances play a big position in all of our gins – Kakadu plum, desert lime, strawberry gum, riberry and lemon myrtle typically scent the air of our Victorian distillery. We favour east-of-centre botanical profiles and like to supply premium fruits, herbs and spices domestically. It’s why East Pole gin is already discovered at a few of Melbourne’s most discerning bars and bottle retailers.
The Vary
Traditional Dry
Our tackle conventional London Dry. As juniper-laden as gin aficionados demand, East Pole Traditional Dry options full-bodied spice courtesy of coriander seed, plus liquorice, angelica and orris roots. Completed with complete lemons for brightness, this gin stands tall in Martinis and Negronis.
Pink Grapefruit
Distilled with citrus lovers in thoughts. Whereas this gin has a delicate pink blush, there’s nothing delicate concerning the burst of zest that locally-sourced, pink grapefruit provides to the combo. The tart spine of East Pole Pink Grapefruit is balanced by heat, spiced notes of riberry, the freshness of strawberry gum, and a closing fortifying sprinkle of sea salt.
Kakadu Plum
Our most tropical gin highlights native botanicals: the tart fruitiness of Kakadu Plum and the extreme perfume of lemon myrtle. East Pole Kakadu Plum is boosted with the addition of succulent, recent mango, whereas coconut brings pure sweetness and a satiny mouth-feel. Attempt it as a twist on tiki.
Desert Lime
An unconventional gin that’s drenched within the natural, tangy sweetness of Australian desert limes. The native fruit is accented by earthy turmeric and golden ginger. With East Pole Desert Lime, there’s no want to decide on between citrus or spice – it’ll make your subsequent G&T as refreshing as a monsoon
AWARD-WINNING SPIRITS
Whereas East Pole’s half-strength gins had been already recognised eventually yr’s Melbourne Worldwide Spirits Competitors – Desert Lime and Pink Grapefruit received Silver medals, Traditional Dry received Bronze, it’s now the full-strength gin’s time within the highlight. On the current 2023 Awards, East Pole Pink Grapefruit 40% and East Pole Traditional Dry 40% had been each honoured with Bronze medals earlier than they even formally launched.
Head to eastpole.com.au or chat with us about stocking the vary through gross sales@eastpole.com.au.
