It’s eight straight from Don Julio because the Diageo model tops our tequila chart as soon as once more – although, if you look below the desk, it’s not the entire domination of the class you would possibly assume. Really, in contrast to gin, rum and vodka, whose leaders are the bestselling in 25-30% of our pattern, it’s extra of a aggressive eld in tequila, with Don Julio only a size forward of the pack. It’s the highest tequila in 16% of the bars we polled and is a part of the top-three providing in 43%.
Patrón, in second, was the bestseller in 7% of bars, however was among the many prime three in 28%. The pondering is, maybe, that even in case you don’t use it on your margs, it’s a helpful model to have concerning the place. Although it must be mentioned that its efficiency within the Trending checklist suggests it’s maybe not the new model it as soon as was.
Pernod Ricard’s Olmeca Altos takes extra of the pouring offers – it’s the bestseller in 11% of our pattern – however is much less prone to be a part of the backing group of tequilas. It was a top-three serve for 21% of our bars. In fourth is Ocho, which was the bestseller in 8% of the bars we polled and was discovered to be a part of the forged in 23% of bars. The model is an actual bartender favorite, so we’ll see how Heaven Hill’s possession impacts that.
In fifth is the champion from 2010-2013, Jose Cuervo. The model is greatest identified for its mixto expressions, however its vary additionally contains 100% agave liquid, which is one thing of a prerequisite among the many world’s greatest bars. It was the highest tequila in 7% of the bars we polled and a top-three alternative in 20%.
Brown-Forman’s value-for-money 100% agave tequila, El Jimador, and higher-end Herradura take small shares of one of the best bars’ enterprise, whereas much-loved bartender manufacturers Fortaleza and Tapatio register just a few mentions.
Diageo’s Casamigos is now a million-case model and rising quickly – that it registers right here, amongst individuals who aren’t usually seduced by movie star-backed manufacturers, implies that it’s in all probability good tequila.
How we did it
The Annual Manufacturers Report outcomes are the end result of a survey of 100 bars from 33 international locations world wide which have been nominated or received worldwide awards. The report affords an image of the shopping for habits of the world’s greatest bars – not solely which manufacturers promote greatest, but additionally what’s trending to point the manufacturers which might be sizzling proper now.
To view the page-turner version of the Manufacturers Report click on right here.
The Manufacturers Report will likely be serialised on drinksint.com all through January.
