The Isle of Wight distillery’s unique Mermaid Gin, Mermaid Pink Gin, and Mermaid Zest Gin at the moment are obtainable to US clients for the primary time by way of retailer Complete Wine & Extra and Park Road and Union Beer in New York and Lengthy Island.
“We’re delighted to announce the launch of Mermaid to US clients,” mentioned Xavier Baker, co-founder of Mermaid Gin.
“The model has seen big success within the UK and Europe and we hope to see it achieve additional momentum globally with the launch within the US.
“With gin gross sales volumes rising within the US, we really feel it is a good time to be launching Mermaid to US clients and stay up for working with our distributors to develop the model all through the US in 2023.”
In keeping with DISCUS, whereas worth gin manufacturers are on the slide within the US, the premium and super-premium finish of the class is rising in quantity. Statista has forecasted that income within the section to develop by 3.8% CAGR till 2027.
The Mermaid Gin transatlantic enlargement comes after the model achieved B Corp standing in November 2022, recording the very best rating for an English gin model within the evaluation.
The model additionally turned Web Zero in 2020, the bottles are plastic-free, constituted of recycled glass, with a sustainably sourced pure cork stopper and tamper-proof seal constituted of corn and potato starch.
All expressions of Mermaid Gin can be found for rrp $34.99.
