20+ 12 months Business Veteran Brings Eye for Sensible, Sustainable Development to New Function, Objectives for the Rising Brewery
Raleigh, NC — Raleigh-based R&D Brewing proclaims the promotion of Rachel Hamilton Peterson to the newly created place of Chief Working Officer. Rachel brings 20 plus years of beer expertise to this place, together with over 15 years in advertising and marketing with the Anheuser-Busch wholesalers and 5 years in advertising and marketing and operations with R&D Brewing.
Peterson, who has labored her whole profession throughout all aspects of the brewing trade, previously served as Director of Advertising on the brewery.
John Glover, CEO of R&D Brewing states: “We’re lucky to have somebody with Rachel’s distinctive expertise and expertise main our firm as we develop outdoors of our native market. Her relationships have confirmed to be invaluable as we transition from self-distribution to advertising and marketing and distribution by means of the North Carolina beer wholesalers’ community. It’s thrilling to see one other technology of Hamilton’s proceed within the beer enterprise as Rachel’s father, Philip Hamilton not too long ago retired after 40 years within the beer trade.”
Whereas proudly based mostly in Raleigh, NC, R&D Brewing is shortly making a reputation for itself as one of many fastest-growing breweries in North Carolina. From their a number of U.S. Open Beer Championship medal-winning Seven Saturdays IPA and Riviera Lager to their partnerships with the NHL’s Carolina Hurricanes (Storm Brew), the NCAA’s Deacon Brew (the official craft beer of Wake Forest College) and Mountain Brew (the official craft beer of Appalachian State College) to their possession of Bull Durham Beer Co. (the primary brewery in a minor league stadium), R&D’s trajectory is something however abnormal.
“We wish to proceed to develop concentrically by making certain we preserve a robust presence in our house market of Raleigh after which new market expansions,” says Peterson. “It’s this sort of deliberate, customer-focused method that makes us excited for the the following chapters of the enterprise. We’re defining our personal future based mostly on the alternatives earlier than us that make sense with our ardour for creating nice beers.”
Rachel lives in Raleigh, NC and enjoys spending time together with her husband and a couple of younger daughters.
To search out out extra about R&D Brewing or to see the place it’s obtainable for buy, please go to RnDBrewing.com.
