Born in Australia, the rosé lemonade spritzer is now positioned to be raised in California
REDONDO BEACH, Calif. (July 12, 2022) — Roseade, the unique rosé lemonade spritz, is happy to announce a strategic shift in manufacturing, from Australia to California. The ready-to-drink spritzer was initially created in 2018 in Victoria, Australia, and launched within the U.S. market by way of Concurrent Wines in April 2021. Over the previous 12 months, Roseade has secured a number of U.S. distribution partnerships and gained reputation with retail and on-premise channels in addition to within the comfort class, positioning the model for continued progress and solidified new roots within the U.S. market by way of native manufacturing.
Maintaining consistent with Roseade’s Aussie roots, the California-produced cans will proceed to be made with high quality, all-natural components and can boast the identical refreshing and zingy taste. The brand new cans will include 100% California merchandise, together with California rosé wine and lemons from California farms. Roseade’s shift to manufacturing in California is a strategic enterprise choice, because the model has rooted itself in California tradition. Its new coastal location aligns with the model’s id as a summer-inspired beverage speaking chill vibes.
“We’re thrilled to have accomplished this primary spherical of manufacturing in California! This shift permits us to maintain up with the demand that continues to develop and to current Roseade to bigger retailers nationwide, now with regular provide,” says Roseade co-founder Karl Ziegler. “As a local Californian, I’m happy to be utilizing unimaginable native components that stay all pure; we’ve discovered high-quality rosé and lemon juice that permits Roseade to stay the best-tasting rosé lemonade wine spritzer available in the market.”
Roseade’s deliciously refreshing mixture of top-notch rosé wine, fresh-squeezed lemonade and spritz combines all of the flavors of summer season within the comfort of a can. The enjoyable, vibrant cans are full with Lenny the Lemon’s smiling face, inviting good instances and good vibes. Since launching stateside in 2021, Roseade has been constantly acknowledged as a “high choose” by notable journalists and authorities within the wine, cocktail and ready-to-drink beverage classes.
Distribution of Roseade continues to develop, and the model might be discovered at many impartial retailers nationwide, by way of Drizly and Gopuff, in addition to on-line by way of RoseadeUSA.com.
ABOUT ROSEADE USA
Roseade USA LLC is a partnership between importer Karl Ziegler of Concurrent Wines and Roseade founder Lee Smallman of Australia-based Chirping Hen Wines. The refreshing wine-based beverage is a low-alcohol (8% ABV), gluten-free, ready-to-drink mixture of rosé, conventional lemonade and spritz. Loved in a can or over ice, Roseade is meant to have fun good instances and good vibes with a refreshingly enjoyable twist on a rosé spritz. The spritzer is obtainable in four-packs, boasting Lenny the Lemon’s chill vibe on every vibrant pink can. For extra data, please go to RoseadeUSA.com.
