In the present day we are able to lastly announce the launch of a brand new agave spirits competitors known as the Agavos Awards. This competitors is designed to permit agave-based merchandise from everywhere in the world, equivalent to Tequila, Mezcal, Raicilla, and Agave Spirits to shine.
Do we actually want one other spirits competitors? Nicely, sure, we expect we do. The Agavos Awards gained’t solely give attention to honoring the entire lovely spirits comprised of agave, it’s going to even be a good and clear competitors, bringing the values that we have now all the time strived for at Tequila Matchmaker.
Merchandise shall be bought retail, so the judges are sampling the identical merchandise that any client may purchase off the shelf. And we have now chosen judges –some from our tasting panel– who’ve deep expertise with agave spirits.
After all, we’re not doing this alone. Now we have partnered with the respected spirits competitors firm AMCP, directors of the ASCOT Awards and John Barleycorn Awards, to deal with entries and logistics.
This competitors affords an important alternative for rising manufacturers, and types which have sat on the sidelines of different competitions, to get the eye they deserve.
One other differentiating issue: all tequilas that earn an Agavos Award shall be signified with an award icon within the Tequila Matchmaker app and web site. (Agave Spirits, Mezcal, and Raicilla will quickly get the identical remedy. We shall be including them to the Tequila Matchmaker app and web site in early 2025.)
So, let’s begin 2025 with an important new custom – honoring agave with a contest designed to spotlight the world’s finest agave-based spirits, in all their types.
HOW TO ENTER – Deadline is Feb. thirteenth
There are 2 distinct classes to the competitors:
1) Style
2) Advertising and marketing & Design
You may enter each, or only one.
The Style competitors is concerning the high quality of what’s within the bottle, free of promoting and hype.
The Advertising and marketing & Design competitors is all about presentation. We predict it is a nice alternative for the artistic bottle and label designers to get acknowledged for the superb work they do to make agave spirits stand out on the cabinets.
Yow will discover detailed directions on find out how to enter both class, right here.
