Thatchers has develop into the Official Cider of Southampton Soccer Membership in a brand new three-year partnership between the Premier League aspect and the Somerset-based cider maker.
As a part of the settlement, flagship cider model Thatchers Gold shall be out there in all bars all through St Mary’s, with best-selling fruit flavoured ciders Blood Orange, Cloudy Lemon and Darkish Berry served from Thatchers pioneering Fusion dispense within the Saints Bar. Blood Orange cider shall be made out there all through all hospitality lounges. Thatchers can even have visibility throughout the membership’s rising digital channels.
“As a proud unbiased, British cider maker, we’re actually excited to have the possibility to showcase our cider to Southampton followers and may’t wait to be a part of the match day expertise,” mentioned Philip McTeer, Head of Advertising and marketing at Thatchers.
“Thatchers shares our dedication to group, sustainability and constructing long-term success and we sit up for making a thriving partnership over the approaching years”, mentioned Sarah Batters, director of promoting and partnerships at Southampton Soccer Membership.
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