Award-winning whisky Glen Scotia unveils daring new look because it heralds
a brand new period for the model
Campbeltown distillery, Glen Scotia, has unveiled a sequence of placing new bottle and packaging designs, because it continues to underline its ambition of being one of the vital recognised and sought-after scotch whiskies on the earth.
The multi-award-winning model is famend for its superior whisky-production capabilities. Earlier this yr, it launched its oldest and rarest expression to this point, an distinctive 46-year-old that spotlighted the excellent artistry of the distillery staff.
Glen Scotia’s 25-year-old was awarded ‘Greatest in Class’ and due to this fact the ‘Greatest Whisky in The World’ on the San Francisco World Spirits Competitors 2021, and late final yr it was additionally topped Scottish Distillery of the Yr on the Scottish Whisky Awards. It’s the first time any distillery has gained each, not to mention in the identical yr.
To rejoice these vital achievements and affirm its ongoing bold progress plans, Glen Scotia’s full core vary packaging has been redesigned, in addition to the introduction of a brand new bottle design for its commonplace and premium ranges, reinforcing the model’s premiumisation and shelf stand out.
Bolder shades of gold, deep aqua and emerald inexperienced on the first and secondary packaging, depicting the colors of Campbeltown’s seafaring roots and leafy coastlines, pay homage to the distillery, the area and its signature model.
With a historical past relationship again to 1832, the refresh can also be an additional alternative for shoppers to unpack Glen Scotia’s historical past within the city as soon as often known as the ‘Victorian whisky capital of the world’. Every expression will probably be wrapped in luxurious labelling detailing icons of heritage, grasp distiller notes, and every expression’s distinctive place within the prized portfolio.
The up to date designs symbolize a big funding for the enterprise because it seems to be to additional drive gross sales and recruit extra shoppers from around the globe to expertise the distinctive whisky making craftsmanship of Campbeltown.
Within the 18th century, Campbeltown was house to over 30 distilleries but at the moment, Glen Scotia is one in all solely three enduring distilleries within the lovely coastal area. By a programme of continued funding and native effort, the distillery has gained deserved worldwide consideration, permitting the potential of the city to be realised as soon as once more.
Colin Matthews, CEO of The Loch Lomond Group, Glen Scotia’s dad or mum firm, stated: “Glen Scotia has endlessly held a particular place in Scotland’s west coast, however lately, because of the dedication of our staff and vital funding in our distillery, the model has grown exponentially.
“The Glen Scotia distillery is on the forefront of Campbeltown’s renaissance – showcasing the city’s wealthy whisky heritage, guiding the way in which for others to comply with, and now placing the city and Glen Scotia again to the very centre of consideration on the world’s whisky map. It has been made attainable by our staff’s information, dedication, craftsmanship and dedication, and we’re very excited to take this gorgeous new packaging to the world.
“We’re the one distillery on the earth to have achieved each the very best accolade on the San Francisco World Spirits Competitors and be topped Scottish Distillery of the Yr, an extremely proud achievement for us all and much more particular that it was all achieved throughout the identical 12 months. It’s a feat solely attainable for the perfect, however we proceed to indicate our enthusiasm and ambition for Glen Scotia and Campbeltown to develop additional with the discharge of this lovely new packaging.
“We proceed to be decided to share Glen Scotia’s thought-provoking heritage and mark its place as one in all Scotland’s most spectacular and artistic whisky distilleries. The whisky business could be a crowded place, however we’re assured this newest transfer to additional improve the model will positively highlight Glen Scotia Whisky for years to come back.”
For additional info go to: www.glenscotia.com/
About Glen Scotia
Distiller Glen Scotia has been producing single malt whisky in Campbeltown since 1832 and is one in all three surviving distilleries in Campbeltown. The distillery nonetheless maintains a lot of its authentic design, together with the fermenters, the stillroom, and the dunnage warehouse relationship from the 1830s.To today, the distillery staff comply with within the footsteps of their founders, utilizing conventional strategies, fastidiously creating the distinctive Campbeltown maritime model the model has turn out to be world-famous for.
In 2021, Glen Scotia’s 25-Yr-Outdated Single Malt Scotch whisky was awarded ‘Greatest In Present Whisky’ on the San Francisco World Spirits Competitors. Over 3,800 entries throughout thirty-one classes had been judged with Glen Scotia being awarded the general winner throughout all international locations and kinds. Along with this, Glen Scotia was additionally named Scottish Whisky Distillery of the Yr on the Scottish Whisky Awards, an accolade it obtained simply seven months after being topped because the ‘Greatest in Present.’
