Elixir Distillers to purchase Tormore Distillery from Pernod Ricard
Impartial whisky specialist, Elixir Distillers, has at the moment signed an settlement to purchase the Tormore distillery and model from Pernod Ricard.
The acquisition is the newest transfer from co-founders and house owners Rajbir and Sukhinder Singh to develop Elixir Distillers right into a world-leading model proprietor, distiller and unbiased bottler.
Sukhinder Singh defined: “Tormore is without doubt one of the most visually beautiful distilleries in Speyside. It produces a fantastic spirit and matches in completely with the Elixir Distillers flavour-first philosophy to bottle solely the very highest high quality whiskies. We hope to construct on the work that’s been executed by Pernod Ricard to convey to life the magic of Tormore and present shoppers world wide simply what a hidden gem it’s. We’re humbled to be the brand new custodians of Tormore; we couldn’t have requested for a greater distillery to welcome to the Elixir household alongside our new Islay distillery, Portintruan.”
Tormore distillery was inbuilt 1960, designed by famend architect and President of the Royal Academy, Sir Albert Richardson, whose type mixed neoclassicism with modernism. Traditionally often called ‘the pearl of Speyside’, the wonder and uniqueness of its architectural design have been recognised in 1986 when the distillery was granted listed constructing standing. It is without doubt one of the first distilleries you encounter while you journey north to Speyside and is situated near Cragganmore, Ballindalloch and Glenfarclas distilleries.
Tormore distillery has been owned by Pernod Ricard since 2005. It’s amongst one of many bigger distilleries in Scotland with a capability of just below 5 million litres of alcohol per yr, offering the potential for long run development. The cope with Elixir Distillers consists of stock of aged inventory.
Alexandre Ricard, Chairman and CEO of Pernod Ricard, acknowledged: “Energetic portfolio administration is an integral a part of our long-term technique. The sale of the Tormore model and distillery follows the latest announcement of our funding behind the Aberlour and Miltonduff amenities, which is able to enhance our Scotch manufacturing capacities by 14 million litres of alcohol every year. We’re delighted to be handing Tormore over to Sukhinder and Rajbir, two buddies and really artistic entrepreneurs and expect to find new methods to collaborate sooner or later.”
Sukhinder and Rajbir foresee a vivid future for Tormore: “We’re dedicated to creating a brand new period for Tormore. Our purpose is to determine the popularity of Tormore on the worldwide stage to match the particular high quality of the whisky. We would like Tormore to face shoulder to shoulder alongside the most important names in single malt whisky and we plan to launch a model vary that Scotland might be pleased with. We wish to make this an actual vacation spot for all guests to Speyside; we might be refurbishing the distillery and we additionally plan to construct a customer centre.”
About Elixir Distillers
Based by Sukhinder and Rajbir Singh, Elixir Distillers is a creator, blender and bottler of advantageous spirits, combining scrumptious, characterful liquid with stunning design. Their experience is Scotch whisky and rum however additionally they work with Japanese whisky, tequila and different spirits. Their core manufacturers embody Port Askaig, Components of Islay, Single Malts of Scotland and Black Tot which they export to greater than 30 worldwide markets world wide. They’re constructing a brand new distillery on Islay, Portintruan, which is because of open in 2024, which is able to completely complement Speyside’s Tormore distillery of their portfolio.
About Pernod Ricard
Pernod Ricard is the No.2 worldwide producer of wines and spirits. The Group, which owns 16 of the High 100 Spirits Manufacturers, holds one of the vital prestigious and complete portfolio within the business with over 240 premium manufacturers distributed throughout greater than 160 markets. Pernod Ricard’s portfolio consists of Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Membership rum, Beefeater gin, Malibu liqueur, Mumm and Perrier-Jouët champagnes, as effectively Jacob’s Creek, Brancott Property, Campo Viejo, and Kenwood wines. Pernod Ricard’s technique focuses on investing in long-term and sustainable development for all its stakeholders, remaining true to its founding values: entrepreneurial spirit, mutual belief, and robust sense of ethics.
