Healdsburg, CA, December 8, 2022 – Wine Business Community (WIN) hosted the tenth Annual North Coast Wine Business Commerce Present & Convention (WIN Expo) on the Sonoma County Fairgrounds and Occasion Middle on Thursday, December 1st.
Referred to as the biggest commerce present and convention centered completely on the North Coast, the WIN Expo supplied 13 informational classes centered on Technique & Management, Manufacturing & Winemaking, Gross sales & Advertising and Viticulture & Grape Rising. This yr’s classes had an emphasis on expertise and sustainability.
Alongside the commerce present which featured almost 300 exhibitors showcasing the newest services accessible and the academic convention classes, this yr’s occasion featured expanded attendee sights. These included an out of doors gear showcase, afternoon networking social, trial wine-tasting stations, and a stay occasion broadcast hosted by KSVY 93.1 FM that includes interviews with convention audio system, attendees, exhibitors, and the 2022 WINnovation Award winners.
For the tenth anniversary, attendance grew 11.5% from 2021 and 10.4% from pre-pandemic attendance in 2019. Whereas nearly all of the attendees got here from Sonoma and Napa, there was a rise in wine trade professionals from different components of California together with the Central Coast and Central Valley, in comparison with earlier years.
“It’s laborious to imagine that it’s been 10 years for the reason that first WIN Expo,” mentioned George Christie, President and CEO of Wine Business Community. “This yr was particularly rewarding as a result of we had much more attendees than we did previous to the pandemic and regardless of the success we’ve had with digital occasions, there’s no substitute for bringing folks collectively. In-person occasions commerce occasions are again stronger than ever” Christie added.
The eleventh Annual WIN Expo will return November 30, 2023. For extra info, go to: wineindustryexpo.com.
About Wine Business Community (WIN):
Wine Business Community is THE enterprise useful resource for the North American Wine Business sharing information and knowledge, supplying merchandise and repair assets, and offering training & trade networking alternatives.